Marketing Executive - Manufacturing and Equipment Sales — Brisbane CBD, Brisbane
Expired

Jacon Equipment, a business unit of Maas Group, is a global manufacturer of shotcrete, concrete transportation, concrete pumping and utility equipment. We are looking for an experienced Marketing Executive to join our high performing team to help support the widespread Jacon Equipment fleet. Overview of role: Reporting to the Group Marketing Manager, the Marketing Executive will be responsible for driving marketing outcomes for three Australian owned OEM brands –Jacon, VMS and Comet Equipment. In this role, you will work closely with the General Managers and Sales/BD Managers to develop and execute a marketing strategy that builds brand awareness and promotes growth across the portfolio both domestically and in strategic international markets. In this role you would be expected to: Develop and execute a marketing strategy and schedule Build the profile of our Manufacturing brands and their capability, nurturing brand awareness with key audiences and in key markets utilising both digital and traditional communication channels, advertising, strategic sponsorships, direct marketing, trade events and industry partnerships Develop and maintain all marketing materials Develop a digital strategy for each brand and proactively manage the relevant social media and other digital platforms Work in partnership with the sales team to promote products with targeted domestic and global sales campaigns and initiatives Undertake ongoing quantitative and qualitative research into our key markets and competitors Support product development, client relationship management and customer experience improvement initiatives Support the sales team to manage and report on the impact of marketing initiatives and lead generation through the CRM Act as a brand champion ensuring brand control and governance. Skills and capabilities: To be successful in this role you must be a delivery focused, self-starter who can work collaboratively as well as autonomously in a fast-paced environment. You must take initiative and strive for excellence in all that you do while applying a practical and solutions focused mindset to tasks. The following skills and capabilities are required for this role: Strong written English and verbal communication skills Proven experience developing and executing integrated marketing campaigns Impeccable attention to detail Analytical and creative thinking Strong stakeholder and project management skills Ability to work under pressure with multiple and competing priorities Proven experience launching new products into new markets through effective marketing strategies would be viewed as favourable. Location is flexible (Brisbane, Sydney or Newcastle) dependent on the right candidate. For further information please contact hrmaasgroup.com.au To apply online, please click on the appropriate link below. Alternatively, for a confidential discussion, please contact The Team at Jacon on , quoting Ref No. 1144430.

Applications close Sunday, 24 December 2023
Take me to the job